Bottling a brand

The way your brand connects with your target audience can make a big difference for it being successful… or not. A while back I had the opportunity to assist a friend in designing a brand for his bottle shop. The brief was simple, something clean and crisp – yet reflective of a friendly, locally operated business. The result was a very appealing brand that communicates very simply with its neighbourhood audience, and included exterior signage, posters, door graphics and alike.